Presentations are sometimes boring and unattractive and as a result get put down–for good reason. We’ve all sat through some of those boring speeches and messy PowerPoint slides, which completely belittle the point of visual presentations.
So, what separates a good presentation from a poor one? Content and design. While your stage presence and oration may be perfect, the images you show can greatly add or reduce the essence from your message. Whatever tools you’re using PowerPoint, Keynote or good old PDFs, these 11 tips will help you create well-designed presentation slides that effectively get your point across.
1) Avoid using the built-in Template
Using themes included in your software is presentation death. They’re excessively overused, dull and usually quite ugly. Start with a clean presentation and build from there.
2) Using More than 6 Lines of Text is a Sin
Overloading a slide with too much information completely undermines its purpose. Remember: The audience often has to process everything you say along with what they see on the slide.
3) Don’t Use Bullet Points like Crazy
Presentations these days are bullet point crazy. No one will remembers the 10 bullet points, but they always remember 10 convincing slides. Use each slide to build your case and progressively tell your story. Try to share one idea per slide.
4) Usage of Sans Serif Fonts Makes content more legible
Typography needs to be legible. While you can be creative when selecting a font for a slide title, avoid using the same font for body text. Instead, stick to clean, traditional typefaces like Helvetica. And for readability on a dark background, making the text bold really helps.
5) Appropriately Selecting Fonts Sizes
When sizing your fonts, remember that the text should be large enough to be read by the person in the back of the room.
6) Contrast Between Text and Background should be Strong
A high level of contrast between your text and the background is needed so that your message pops out. A background image that features a lot of variation will make portions of your text unreadable. Adding a stylish bar of color behind the image can bring the legibility back while adding optical interest.
7) Palette should not exceed 5 Colors
A composed palette can definitely enhance the overall look of presentation. Complex gradients or textures should be avoided at all costs; excellent results can be achieved with just the right colors
8) Draw Attention by using Contrasting Text Colors
Use a single color from your selected palette to emphasize important points in your text. Like bold and italic, but just remember not to overdo it.
9) Solo Images work
Solo Images help make your presentation more visual as compared to a heap full so, don’t get carried away with too many images on each slide. Limit your designs to a single image with simple or limited text.
10) Emotional Appeal can be enhanced with visuals
Visuals help support your message, enhance comprehension, retention and provoke an emotional response that increases impact. Use powerful visuals representations to get convey your message.
11) No Transitions Please
PowerPoint presentation software has plenty of transition effects built-in, but most quality presentations avoid any distracting transitions.
Whatever be your presentation content, always make sure that you use design to your full advantage.
Authored by Harry, CEO & Co-Founder at Talkgrafix.